Vivek has more than 25 years of experience in Public Relations spearheading client relationships, business development, strategic communications, global PR and crisis management.
He has worked with multiple MNCs, Indian corporates, start-ups and VCs helping position and manage their reputation and brand and has to his credit the launch of many first’s in India (Plain paper fax machine, Instant modem, White Label ATM network, Caller identification service, Video advertising enabling network, etc.)
Vivek’s most fulfilling assignment has been with Kailash Satyarthi Children’s Foundation. Notable milestones at the foundation included
(a) formulation of the communication strategy for Nobel Peace Laureate Kailash Satyarthi and the Foundation
(b) Influencing policy, regulation and positioning of Mr. Satyarthi with respect to Child Labour Bill and Juvenile Justice Bill
(c) Managing key international tours including Lindau Nobel Laureates meet and the petition to UN Secretary General for action against child labour
(d) Creating a comprehensive social media platform for the Foundation
(e) Creating a favourable fund raising environment and help mobilise the very first large group funding.
Now, as the chief executive of Lexicon Public Relations-the most experienced Indian PR firm, his aim is to create the next generation of public relations leaders.